A couple of days ago I received an email from one of my friends, entitled “Important stats just in”, with a load of attachments presenting daft data (such as “things Meatloaf will do for love” and “countries that should cry for me”) in graph form. Actually, I’d seen most of the attachments before, but they still made me laugh out loud.

This email got me thinking back to my college days, when I was studying for my CIM Professional Diploma in Marketing and was known as “that weird girl who actually likes stats”. Continue reading “Stats entertainment: how not to get into a jam with your reporting” »